Flora & Apolo
Naming, Branding, Packaging
Design Concept | Guillermo Castellanos
Art Direction & Graphic Design | Moisés Guillén
Guadalajara, Jalisco | Mexico.
Flora & Apolo is a small company that sells spray product treatments of Bach Flowers based in Guadalajara, Mexico. Our project development was focused on communicating main brand attributes, highlighting the mystic name of "Flora & Apollo".
We made a drawn composition where the storytelling is related by itself. Our illustration work speaks about Flora goddess and Apollo god taking a walk around the most beautiful botanic gardens that provides to them fragrance and scents that help to balance their soul and body reaching out youth, eternal living and unlimited happiness.